3.1 million children die each year due to malnutrition. A child's 5th birthday is an important milestone for survival!


NUTRILITE™ developed NUTRILITE Little Bits, a micronutrient supplement for malnutrition enhanced with plant nutrients.


The NUTRILITE Power of 5 - program aims to help children celebrate their 5th birthday in good health.


The Power of the 5 Birthdays

If children under the age of 5 suffer from micronutrient deficiencies, it can increase the risk of dying or can contribute to impaired physical and mental development (see World Health Organization). Little Bits helps vulnerable children to have a chance to turn 5 with a fully developed brain and body.


The NUTRILITE Power of 5 Partnerships

The NUTRILITE Power of 5 highlights the critical relationships, necessary to support the nutritional, physical and emotional health of children. The first critical relationship is between mother and child. Non-governmental Organizations (NGOs) play a critical role in supporting both. Amway and NUTRILITE have critical partnerships with NGOs like CARE who provide other key benefits to children like food and education. The 5th critical partnership is between you and children benefiting from Little Bits.


Your Gift of 5

CARE is the global fundraising partner. Your donation to CARE helps children receiving NUTRILITE Little Bits. 1 Month supply for 1 child is $10, for one year it is $120.


Your Power of 5

The NUTRILITE Power of 5 campaign calls all of us to support the nutritional health and potential of children worldwide. All money raised will go to CARE and local humanitarian organizations that support the distribution of Little Bits.

During the 80th anniversary of Nutrilite, join events happening around the world where we collect handprints to raise awareness of global childhood malnutrition and break a world record. Amway will match donations and contribute $1 for every handprint, up to $400,000, to CARE, our global distribution partner. Share your photos using hashtag #powerof5 and watch our map.